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Imagine You Are A Dry Cleaner

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Imagine You Are A Dry Cleaner

 

Imagine you are a small business owner. In fact, let's be specific for the sake of this example (although you can surely relate this tale to any number of small businesses). Let us imagine you own and operate a family run dry cleaning service

One morning you arrive at your business to find that your main computer server has gone down. The server that runs no less than every piece of computing equipment in your store. The computers, the clothing carousel, the cash register, all suddenly rendered useless and inoperable. In addition, and to your utter panic, customers have begun to line up in anticipation of receiving their promised possessions.

Closed SignSo what do you do? If you are this particular business owner, you urgently place a call to the tech services firm you normally entrust with your higher-level technology problems. If you are this particular business owner you are horrified and dismayed to hear that no technician will be available until tomorrow afternoon. If you are this particular business owner you break out in a cold sweat as the knowledge of what you now face is fully realized.

You take a few deep breaths and draw on your experience and competence to create an acceptable solution to get you through the next day and a half until the technician can fix the malfunctioning server. You will simply have to deal in cash - exact change since there is no cash register or ability to make change at this time. And you will find your customer's clothing amongst the thousands of other items on the carousel how?

Soon, frustrated and impatient patrons are circling the carousel searching for their own items. Chaos ensues as those patrons without cash or exact change are told they cannot take their items even if found. In the midst of this maelstrom of confusion you envision your life's work, your carefully and painstakingly established customer loyalty and trust slipping through your grasp.

Can you imagine it? We can. That's why we developed the BounceBack Instant Server Recovery solutions, backup and recovery solutions so powerful they could change your business outlook in an instant.

BounceBack Instant Server RecoveryIf you are this particular business owner, on this particular morning and you have backed up using a CMS BounceBack solution, you would simply turn off your server, plug in your backup device,turn your server back on and continue taking care of business. That's it. You're up and running as if nothing ever happened! The next day your technical expert will arrive and repair your server issue, and just for good measure, when you go home that night, you run the BounceBack Restore program to repair any lost or damaged files that are necessary. With BounceBack Instant Server Recovery Solutions, it's easier to imagine a less chaotic outcome.

Try BounceBack free for 30 days and discover why all backup solutions are not equal.

Note: We currently offer a 30-day trial of our PC version only. To test out BounceBack you would install it to a PC running Windows 7/ Vista or XP.


CMS Products Announces its ABS Instant Server Recovery Solution with BounceBack Server Edition Software

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Costa Mesa, Calif., (February 25, 2010) - CMS Products, Inc., (www.cmsproducts.com) a leader in data security, backup, disaster recovery and content management technologies has released its family of "Instant Server Recovery" solutions for small-to-medium businesses (SMBs) running Microsoft's Foundation or Small Business Server operating system.


 
 ABS-Server 2-Drive
ABS-Server Single Drive

Intended as a valuable tool to ensure business continuity for those operating SMBs, CMS Products has developed two ABS Server solutions, including a single drive desktop unit available in one or two TB capacities and a two-drive desktop unit with support for RAID 1 mirroring technology, available in 1 and 2 TB capacities (capacity with mirroring implemented). The two-drive RAID 1 system offers easily removable hard drives, which facilitates the offsite archiving of important business data with support for the automatic rebuilding of a new hard drive inserted into the system. Both the single and dual drive units support both the USB 2.0 interface as well as the faster eSata connection.

In the event of a server failure or "crash," both the single-drive and the RAID solutions support CMS Products' patent-pending Instant Server Recovery feature, which allows users to restart their Windows server directly from the external ABS hardware via either the USB 2.0 or eSata connection. Instant Server Recovery provides invaluable insurance against the interruption of business activity due to a system crash.

The Instant Server Recovery solutions are powered by award-winning BounceBack Server Edition software, which provides full server backup, including the operating system and applications. The BounceBack Server version offers many valuable features including government-grade AES-256 bit data encryption, complete SQL database and MS Exchange support, two-button restore of the failed system hard drive, QuickRestoreTM file and folder recovery, automatic unattended backup, network backup, versioning and much more.

"When SMBs are depending on their servers to do business, even one failure can be disastrous to the business's bottom line," said Ken Burke, president of CMS Products. "Because BounceBack Server Edition creates a mirror image of an entire business server on the external ABS backup drive, in the event of a server failure, users quickly and easily can restart the server directly from the external ABS backup drive. Utilizing these instant recovery products is just like "business insurance" for an SMB, avoiding downtime and invaluable data loss and possibly saving the business from catastrophic consequences."

ABS Server Edition products are available at: www.cmsproducts.com and from resellers throughout the United States.


CMS Announces Release of the IT Industry’s First Instant Server Recovery Software

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BounceBackTM Server Software Allows Instant Server Recovery Using External eSATA/USB Hard Drives

BounceBack Server Backup Software CMS Products, Inc., (www.cmsproducts.com) an award-winning developer of data security, backup, disaster recovery and content management technologies today announced that it has released its new BounceBack Server instant recovery software.

CMS Products is the developer of the BounceBack family of system backup and "Instant PC Recovery" products which allow a user to restart a crashed PC or Windows-based server directly from a mirrored copy of the system contained on an external USB or eSATA hard disk.

"Instant Server Recovery"
Developed to provide business owners with a business continuation tool and to protect the invaluable business data of small-to-medium business (SMB) users, BounceBack Server creates a mirror image of a server onto an external USB/eSATA hard drive. The complete mirror image includes the Windows server operating system, applications, data and all user settings. Should a server fail or become inoperable, BounceBack Server allows users to restart in "Instant Server Recovery" mode directly from the attached USB/eSATA hard drive. By simply rebooting their system from the external hard drive, users can instantly resume operations with access to applications, data and settings without further interruption to their business.

BounceBack Server takes you one step further!
When it becomes convenient to restore to the internal server hard drive, BounceBack Server provides its unique Two-Click Restore feature which will seamlessly and completely restore the server from it's mirrored image on the external USB/eSATA hard drive.

"We believe that BounceBack Server is the first product which provides the opportunity for business continuity support in a small and medium size business environment. Small businesses depend on their computer operations to make their businesses successful, running everything from accounting records to point-of-sale transactions," said Gary Streuter, vice president of marketing for CMS Products. "There are many SMBs operating without the benefit of automatic server recovery - and when a server fails, it can have a devastating effect on that small business. To that end, we have created a product that can save a small business owner from disaster should a computing failure occur."

A feature-filled new edition to the BounceBack family of award-winning products, BounceBack Server includes CMS' patented "QuickRestore" folder and file recovery system as well as Network backup, automatic unattended backup, versioning, and 256-bit AES encryption.

BounceBack Server is currently available from leading resellers or directly from the company's web site, www.cmsproducts.com.

About CMS Products
Established in 1983, CMS Products, Inc., is a leading innovator in data backup, encryption and security technology for business users and consumers. The flagship ABSplus automatic backup and restore disaster recovery solution, powered by the award-winning BounceBack Ultimate software is sold in nearly 100 countries, with installation of more than four million complete storage solutions.

CMS offers an extensive line of laptop hard drive upgrades, as well as a full suite of data security products for business powered by CE-Secure data encryption software. The data security product line now includes the ABS-Secure encrypted portable backup solution as well as the VaultOTG encrypted flash drive. CMS Products' complete line of offerings includes automatic backup solutions for both portable and desktop computers, RAID systems, backup and disaster recovery software, media management software, notebook hard drive upgrades and data transfer kits and high capacity desktop hard drives.

CMS Products has received global recognition through its development of leading edge, easy-to-use products revolutionizing the notebook and desktop data backup/restore and storage industry.


Backup Software Company Grows Lead Conversions with HubSpot.

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CMS Products, Inc. recently had the pleasure of participating in a case study to review our early success utilizing Hubspot Internet Marketer tools to dramatically grow our online presence. 

 

Gary Streuter, CMS V.P. of Marketing Talks to bnetTV during CES

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CMS' Vice President of Marketing, Gary Streuter, talks to Kyle Thomas of bnetTV.com during the International Consumer Electronics Show, Las Vegas.

International Consumer Electronics Show

CMS President Ken Burke Speaks with CES Daily News

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The following interview with CMS President and CEO took place during the Consumer Electronics Show, Las Vegas in early January.


CMS Products BounceBack Software Helps Eliminate Computer Data Loss

Ken Burke, President and CEO of CMS Products, reveals how CMS Products has the technology to help protect you from computer malfunctions.

CEDN: Tell our readers a little about your company. What's your main line of business?

KB: CMS Products essentially is a software utilities company that also supplies certain storage hardware for the convenience of our customers. We are focused on developing real solutions to real user problems in the area of recovering from catastrophic hard drive failure and also protecting sensitive data from unauthorized access.

CEDN: What would you say makes your company unique?

KB: Our BounceBack software line is the only one to offer a software solution that enables computer users to make an emergency start-up of their Windows PC from an external USB hard drive following a system hard drive crash. Think of it as creating a "Digital Spare Tire" for your PC on that external USB hard drive! Most people would not drive around without a spare tire in their car... so why take the same chance with something as important as a PC?

Should a user experience a hard drive crash or virus attack, recovery is instant with BounceBack's "Instant-UP!" feature. Once up and running from the USB hard drive, the user can elect to address the problem with the system hard drive. BounceBack offers a two-click restore from the USB drive back to the system hard drive.

CEDN: Describe to our readers your current marketing strategy.

KB: BounceBack's "Instant-UP" feature was inspired by feedback from CMS's traditional business-class customers. When we analyzed the tremendous benefit this feature provided in terms of business continuity, we realized that the same set of circumstances holds true for typical consumers using their PCs everyday. So, this year's marketing strategy is to transcend what has been our business continuity feature to a lifestyle continuity feature by offering an easy-to-use version of this product to the typical Windows PC user.

CEDN: What do you anticipate to be your greatest challenge in the year ahead?

KB: I heard a saying one time that certainly caught my attention: "Unseen-Unsold!"

Our challenge at CMS Products is to make the typical PC user aware that BounceBack's Instant-Up feature exists and is affordable for even the most budget-conscious user. So communicating that is where you can help us.

CEDN: Are you introducing any new products?

KB: In the technology business, new products are the lifeline of your future. People are always working on a new and improved mousetrap, and we are no different. What we have tried to do is repurpose our two core software platforms to address new areas of opportunity with in the general marketplace. An example of this is our soon to be released version of BounceBack Small Business Server, which is focused on the very small business user [ 1-10 users]. To these users, the business continuity feature provided by BounceBack makes a world of difference in keeping a business up and running.

Our BounceBack Mobile product being released later this quarter will allow users to incorporate the BounceBack's Instant-Up feature using simple flash thumb drives as the storage medium. We think this is especially interesting when viewed in conjunction with the rapid market penetration of the NetBook class of computers now begin offered by almost all of the system manufacturers.

CEDN: What products do you see as being hottest this year?

KB: In my mind, BounceBack Mobile is going to set the world on fire - small, fast and sexy usually translates to big sales! Plus it solves a real problem!

CEDN: What distinguished your products from the competition?

KB: Currently, the BounceBack line of software is the only commercially available product that can actually eliminate computer downtime and data loss. We have developed the ultimate in a disaster recovery scenario that actually sidesteps and avoids the typical results of a hard drive crash or nasty virus attack for anyone using a computer with the Windows OS.

CEDN: What is the nature of your distribution?

KB: We sell our products through major distributors and resellers. They are also available at our Web site store, www.cmsproducts.com. In 2010 we will be pushing our software products into mass market outlets for the consumer, both brick and mortar as well as download sites.

CEDN: Who are your target end-users?

KB: It's really very simple. Anyone using a Windows-based PC can significantly benefit from the Instant-Up and Instant Restore features supported in BounceBack.

CEDN: Tell our readers about your trade show objectives, plans, products, promotions, etc.

KB: As I mentioned earlier, our challenge is to create awareness for the ground-breaking features that BounceBack supports. Given where we want to go in 2010, I cannot imagine a better place to begin our push intro real consumer marketing than the CES trade show.

CEDN: To what do you attribute your company's success?

KB: CMS has a long history of excellence in engineering and delivering great new products year after year. We believe this is evidenced by the many awards we have garnered; however, we don't rest on our laurels. We value our solid reputation in the marketplace, and continue to work to uphold the customer trust we have earned.

For more information, write to 3095 Redhill Ave. Costa Mesa, Calif., 92626, call 800-327-5773 or 714-424-5520 or visit www.cmsproducts.com.

 

CMS Offers BounceBack Ultimate Software Compatible With Windows 7

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 Provides Instant PC Recovery from a Mirrored USB Hard Disk

 Costa Mesa, Calif., (Jan. 22, 2010) - CMS Products, Inc., (www.cmsproducts.com) an award-winning developer of data security, backup, disaster recovery and content management technologies today announced that its BounceBack Ultimate software package has been certified by Microsoft Corp. for use with the new Windows 7 operating system.

BounceBack Ultimate Instant Recovery SoftwareBounceBack Ultimate with "Instant PC Recovery" is the first commercially-available software product that enables computer users to instantly start up their Windows-based PC following a computer hard drive crash. Allowing users to continue working with no data loss by starting Windows from their external USB hard disk, BounceBack Ultimate provides the opportunity to recover or replace the internal system hard drive at a convenient time, with no worry about downtime.

"Computer users look to us to provide the latest in data backup and Instant PC Recovery to protect them should a disaster occur," said Gary Streuter, Vice President of Marketing for CMS Products. "By earning the ‘Compatible with Windows 7' logo from Microsoft, we feel confident that our line of BounceBack software offerings will provide users with leading-edge tools to protect their invaluable data, as well as their operating system, digital photos, video, music and applications, easily and effectively."

BounceBack Ultimate offers users its exciting "Instant PC Recovery" feature which allows the user to restart their Windows-based PC from the mirrored USB hard drive, thereby freeing users from the immediate need to correct the problem of their system's hard drive failing. CMS has worked within the Microsoft logo program to ensure that users of Windows 7 can take advantage of all of BounceBack's unique features that are supported in Windows Vista and Windows XP.

Additionally, BounceBack Ultimate delivers super-secure file-level AES 256-bit encryption for additional peace of mind, as well as many other popular user options such as multi-destination backup, synchronization, versioning and scheduled backups. A variety of useful features take BounceBack Ultimate to the pinnacle of data recovery, including continuous data protection (CDP), application throttling, Quick RestoreTM and true open file backup support.

BounceBack Ultimate mirrors the Windows system hard drive and maintains it on an external USB drive. Every 60 minutes, BounceBack Ultimate updates the external USB drive with any changes or additions made to the system drive. BounceBack Ultimate provides an easy-to-use interface - the program simply works in the background, keeping the mirrored copy of the system drive up-to-date and functional.

Should the system drive fail or become inoperable, BounceBack Ultimate provides CMS' patent-pending "Instant PC Recovery" feature to get users up and running in a matter of minutes by supporting Windows startup from the USB drive. BounceBack Ultimate also provides the tools to recover the internal system drive via its one-click recovery - allowing users to complete recovery of their internal system hard drive from the mirrored USB drive at their convenience.

BounceBack Ultimate is currently available from leading resellers or directly from the company's web site, www.cmsproducts.com.


Essential Backup with Instant Recovery Backup Software

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CMS recently added 160GB, 320GB and 500GB Essential Backup solutions to our lineup. The Essential backup products offer disaster recovery in an affordable, easy to use, set it and forget it backup device. Simply plug the device in, and run the included BounceBack Essential Instant PC Recovery software to make a complete backup of your laptop or netbook hard drive. BounceBack Essential will copy your programs, operating system, music, photos, the entire drive.

BACKUP

CMS' unique backup software technology essentially creates a duplicate external system device. This device can then be used to get you back up and running in the event of a major system or drive failure. If your computer is damaged or needs repair, you can still access all of your files, folders and software on a host computer - simply plug in your external backup device and you are ready to go.

 

Recovery as easy as 1-2-3

If your primary hard drive ever encounters a problem, simply plug in your CMS backup and start up.

1 - RESTART

When your PC Hard Drive crashes you can restart your PC in Instant PC Recovery Mode directly from your CMS external backup drive.


 Restart computer

2 - RESUME

Instant PC Recovery has you up and running within a few short moments! Access your applications, data and personal settings, including Internet access without interruption.


 Instant PC Recovery

3 - RECOVER

Use the Two-Click Recovery feature to completely restore your operating system, applications, personal settings and data. If you wish only to restore a file you may have accidentally deleted, misplaced or if you simply want to revert back to a previously saved version, use the QuickRestoreTM feature.


 Recover your pc or laptop instantly

System Requirements - Windows

* Intel Pentium or compatible processor
* 512 MB RAM
* Windows 7 (32-bit or 64-bit), XP or Vista
* 51 MB available hard disk space
* Requires Internet connection for registration
* Requires sufficient hard disk space for backup

Package Contents:

* 2.5inch Notebook Drive
* BounceBack Essential 9.2 for Windows

Check out the Essential Backup solutions in addition to all of our Portable and Desktop backup solutions on our web site

Happy Holiday News and Promotions from CMS

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BounceBack Ultimate Now Supports Windows 7


We recently released an update to our popular award-winning BounceBack Ultimate Instant Recovery software. BounceBack Ultimate version 9.2 offers full support for the Windows 7 Operating System. With BounceBack Ultimate, you have backup so powerful, no recovery is required, simply start your computer from your external hard drive.

Registered BounceBack Ultimate users can download a free update from the Software Updates page in the product registration area of the web site.

BounceBack can be ordered from our online store for only $69 download $79 CD. We also offer upgrades for $49/$59.

Registered users can Save $10 on Upgrades to BounceBack Ultimate

If you are a registered user of earlier versions of BounceBack, you can save $10 on our upgrade version with the following coupon codes: 910003 (if ordering a download) 910002 if ordering a CD.

Special Year End Savings on CMS Instant Recovery Solutions

From December 15th through the 31st we will be running some special discounts on our Portable and Desktop ABS Backup and Instant Recovery solutions. The award-winning ABS series includes a full licensed copy of our award-winning BounceBack Ultimate Instant Recovery software ($79 value) available on sale in the following capacities.

PORTABLE BACKUP SOLUTIONS



250GB Portable Instant Recovery Drive $119.95
320GB Portable Instant Recovery Drive $124.95
500GB Portable Instant Recovery Drive $129.95
640GB Portable Instant Recovery Drive $149.95

DESKTOP BACKUP SOLUTIONS


500GB V2 Desktop Instant Recovery Drive $119.95
1TB V2 Desktop Instant Recovery Drive $129.95
1.5TB V2 Desktop Instant Recovery Drive $149.95

Find out more details on our web site www.cmsproducts.com.


CMS Introduces 640GB Backup and Upgrade Solutions

We expanded our offering of portable backup solutions and laptop hard drive upgrade to include 640GB capacities. These new capacities are offered here at special introductory prices.

Portable Backup Solutions

640GB Portable Instant Recovery Drive $149.95

Laptop Hard Drive Upgrades

640GB EasyBundle Hard Drive Kit (SATA) $159.95
640GB SATA 2.5" Hard Disk Drive $139.95
640GB Hard Drive for Dell Latitude D630 $149.95
640GB Hard Drive for Dell Latitude D620 $149.95
640GB Hard Drive for Dell Latitude D820 $149.95
640GB Hard Drive Latitude E6400, Precision M2400 $149.95
640GB Hard Drive for Dell Latitude E6500 $149.95

Come See Us at CES, Las Vegas


CMS will be presenting some of our exciting new products at the upcoming CES Show in Las Vegas January 7-10, 2010. We will be participating at the "Digital Experience" press event at the Mirage Grand Ballroom the evening of Wednesday, Jan. 6, and will be at the Las Vegas Convention Center at the North Broadcast Tower, Booth #131 "B" which is the Computer Outlook booth for the entire CES show.

CMS Holiday Schedule

CMS will be on a holiday schedule between December 19th and January 3rd. During this time we will have a limited number of employees in Sales and Customer Support. We will be back on January 4th.

 

What is Online or “Cloud” Backup?

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To begin, let us first look at the terminology. "Cloud" is simply a metaphor for the Internet based on how the Internet is depicted in computer network diagrams and the underlying infrastructure it conceals. Cloud backup providers deliver common applications (and storage) online, which are accessed from a web browser, while the software and data are stored on the providers' servers.

Online backup systems are typically built around a client software program that runs on a schedule (typically once a day). This program collects, compresses, encrypts, and transfers the data to the remote backup service provider's servers.

Typical Features of Cloud Backup

Opened file backup
The ability to backup files that are frequently left open such as Outlook, Word or database files. This feature allows IT administrators to run backup jobs at any time of the day, without requiring server down-time.

Multi-platform
A multi-platform backup service can backup multiple platforms such as Windows, Macintosh, and Linux/Unix.

Network backup
The ability to backup multiple computers, servers or Network Attached Storage (NAS) appliances on a local area network from a single computer or device.

Multi-site
Some services offer the capability to backup both data at the primary site and data located at remote offices and branch offices, in a relatively seamless manner.

Continuous Backup - Continuous Data Protection CDP
Allows the service to backup continuously or on a predefined schedule. Both methods have advantages and disadvantages. Most backup services are schedule-based and perform backups at a predetermined time. Some services provide continuous data backups which are used by large financial institutions and large online retailers. However, there is typically a tradeoff with performance and system resources.

Online access to files
Some services allow you to access backed-up files via a normal web browser. Many services do not provide this type of functionality.

Data compression
Data will typically be compressed with a lossless compression algorithm to minimize the amount of bandwidth used.

Differential data compression
A way to further minimize network traffic is to transfer only the binary data that has changed from one day to the next, similar to the open source file transfer service Rsync. More advanced online backup services use this method rather than transfer entire files.

Transfer Encryption
That is, encryption to prevent interception of data. This does not mean that the data will necessarily be encrypted during storage.

End-to-End Encryption
Encryption of data at the client. The encrypted data is then transmitted and stored on the server. This requires a client-generated key, and precludes data recovery should the key be lost. Depending on implementation, it may also preclude certain optimization techniques (such as recognition of common operating system files which don't need to be stored multiple times, and removal of duplicate user files across different users -'deduplication').

Bandwidth usage
User-selectable option to use more or less bandwidth; it may be possible to set this to change at various times of day.

Cost factors
Online backup services are usually priced as a function of the following things:

  1. The total amount of data being backed up.
  2. The number of machines covered by the backup service.
  3. The maximum number of versions of each file that are kept.
  4. Data retention and archiving period options
  5. Managed backups vs. Unmanaged backups

Some vendors limit the number of versions of a file that can be kept in the system. Some services omit this restriction and provide an unlimited number of versions. Add-on features (plug-ins), like the ability to backup currently open or locked files, are usually charged as an extra, but some services provide this built in.

Most remote backup services reduce the amount of data to be sent over the wire by only backing up changed files. This approach to backing up means that the customers total stored data is reduced. Reducing the amount of data sent and also stored can be further drastically reduced by only transmitting the changed data bits by binary or block level incremental backups. Solutions that transmit only these changed binary data bits do not clog bandwidth by transmitting the same file data over and over again if only small amounts (ie., a date change or different address in a word document)

Advantages of Remote Backup

Remote backup has advantages over traditional backup methods:

  • Remote backup does not require user intervention. The user does not have to change tapes, label CDs or perform other manual steps.
  • Remote backup maintains data offsite. Perhaps the most important aspect of backing up is that backups are stored in a different location from the original data. Traditional backup requires manually taking the backup media offsite.
  • Unlimited data retentions
  • Some remote backup services will work continuously, backing up files as they are changed.
  • Most remote backup services will maintain a list of versions of your files.
  • Most remote backup services will use a 128 - 448 bit encryption to send data over unsecured links (ie., internet)
  • A few remote backup services can reduce backup by only transmitting changed binary data bits

Disadvantages of Remote Backup

Remote backup has some disadvantages:

  • Depending on the available network bandwidth, the restoration of data can be slow. Because data is stored offsite, the data must be recovered either via the Internet or via tape or disk shipped from the online backup service provider.
  • Some backup service providers have no guarantee that stored data will be kept private - for example, from employees. As such, most recommend that files be encrypted before storing or automating this process.
  • It is possible that a remote backup service provider could go out of business or be purchased, which may affect the accessibility of one's data or the cost to continue using the service.
  • If the encryption password is lost, no more data recovery will be possible.
  • Residential broadband services often have monthly limits that preclude large backups. They are also usually asymmetric; the user-to-network link regularly used to store backups is much slower than the network-to-user link used only when data is restored.

 

Alternatives to Cloud Backup

An effective backup strategy can sometimes mean a combination of several methods including a cloud backup solution and a client or local backup. In the case of local backup, the user might backup to an external hard drive using a backup software program like BounceBack Ultimate Instant Recovery software, and backup selected folders or files to an online service.

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